ACADEMIC SOCIAL NETWORK (acapat.com)
Impact of your enterprise on sustainable development
The project is in the pilot phase, about to be launched. Global Statistics shows that 340 million children are out of school and 550 million children are in a failing school. The way forward is to make education everybodys business as government alone cannot drive the change needed to improve the sector, and that can be achieved through a unique academic social network (acapat.com). Acapat.com will provide a platform for an all inclusive participation in moving education forward. Our vision is to make qualitative education accessible to all in a self paced learning environment. We have consistently had mass failure in our certificate exams, (particularly in the subject area of Mathematics and English) and gross examination malpractice, this has resulted over time to the poor quality of graduate from our tertiary institutions, owing in no small measure to the time spent online by students social networking, we cant stop the students from social network, but we can channel social network in such a way that it will boost academics. The platform will help students prepare adequately for certificate exams, thereby decreasing drastically the rate of failure. It will help students in tertiary institution have access to the best of lecturers, on different subject area of interest, and in that way expanding the reach of tutors and lecturers, hence raising the bar of education at all levels. In recent times youth apathy towards education is on a soaring high, acapat.com will help reduce it drastically, as students can actually discuss academics on a social platform like music. The measures of success will be based on the number of active users on the platform; our target is 1 million users in its first year of launching. We will also get feedback from students on the platform to measure our progress.
Sustainability and future plans
We are adopting the social network model, having a platform with over 3 million students is huge for advertisement. The popular linda ikeji blog and other social network platform uses this model. We will generate revenue through: ADVERTISEMENT ON THE PLATFORM COPORATE SPONSORSHIPS ADVANCED SUBSCRIPTION PLANS FOR EXPANSION The platform does not have restriction as to scaling to other region or country since it is online. We will build capacity in terms of server strength and security to enable us scale up. We understand the peculiarity of every country or region in terms of the dynamics of students, learning and school curriculum. To scale up, we will collaborate with tutors from other countries/regions to be able to deliver contents that are relevant and specific. This is why the platform is designed in such a way that independent tutors can create and manage their own page. Our vision in the next 3 years is to be visible in West Africa, as partnership with the West African examination council will enable us achieve this. MARKETING STRATEGIES INTERNET MARKETING: This includes; pay per click, email broadcast, search engine optimization (SEO) and social networking via facebook, twitter etc. CAMPUS LAUNCH: The site will be launched on campuses across Nigeria. VIRAL MARKETING: This includes; acapat.com will host TV programs and radio programs related to education, it will also create awareness using radio jingles SEMINAR/SCHOOL PAGE MARKETING: We will organize e-learning seminars in schools, after which students will be registered. Also the fact that schools can create and manage their own page will attract students of such institution to the platform. Quiz Competition: We will organize quiz competition through acapat.com, where students will register on the platform before they can participate. This will invariably attract students to the platform
Your profile as an entrepreneur
NAME: IDODO, VALIANT BLESSING DATE OF BIRTH: 09/08/1984 QUALIFICATION/EXPERIENCE/SHARE: M.SC CHEMICAL ENGINEERING (UNILAG), B.SC CHEMICAL ENGINEERING (FUTO). He has over 12 years of teaching experience in the teaching profession serving as tutors for colleges, O-level exams, Cambridge A-level exams, GMAT, GRE, and SAT. With my teaching experience of over 12 years I have discovered that the appetite for learning has dropped drastically over the years owing in no small measure to the amount of time spent online on social media by student, and the lack of passion in the public educational sector. This has evidently affected student performance at all levels which is evident in the fact that over 60% failed maths and English in the 2014/2015 WAEC examination. This has resulted to gross examination malpractice in our certificate exams, poor quality of students into our tertiary institutions, and the poor quality of graduates from our tertiary institutions. We can definitely not restrain the youth from social media like facebook, but we can channel social media in such a way that it will boost academics, by retaining the basic element of social media (chatting and socialising) and then introduce e-learning. This has necessitated the creation of Acapat.com, a social academic media network site. I am a beneficiary of the SHELL LIVEWIRE business plan competition 2014, where I was awarded the best participant.