Creative Media Center
Explain your project in details:
The main objective of the media center is to promote cultural entrepreneurship in Kenya. The center offers startups space and equipment to allow them to focus on producing content in the creative cultural industries including supporting the startups in developing content, value chain and management of business processes. It also provides an avenue for networking between industry players( investors, regulators and content producers).The Creative Media Center provides office and studio space, HR support to creative startups angling to gain from opportunities in the NGO and Private sector. The center focuses on quality production of culturally enriched products including Feature films, Documentaries, TV series, Animations, VODs, Music Soundtracks, short films and Theme Songs for various clients.
Impact of your enterprise on sustainable development
The Creative Media Center draws its content from culturally rich diverse African Experiences/Stories that mainly target the youth who are the majority consumers of digital technology products. From the Production and post production crew, actors, extras, and auxiliary staff, the center employs mainly youth and seeks to impart skills through internship, shadowing and mentorship of youth engaged in the various projects. The initiative will contribute in lowering the unemployment by absorbing youth in the projects in order to reduce poverty and dependency rate which is currently very high in Kenya.
Sustainability and future plans
The creative media center is based on a business model that focuses on creative cultural content as a driver for digital media consumption. Sources of funding include Angel Investments, Consultation Fees, and Loans from financial Institutions. Plans for future growth include making a curriculum that shall focus on poor urban youth interested in the industry to quickly learn how to tell their stories via digital media and impact their societies.
Your profile as an entrepreneur
I am 30 years of age with over 10 years experience in project management in the NGO sector, a successful entrepreneur (catering) and Digital Designer. After completing high school, I benefited from a vocational training ICT program by an organization called Nairobits where I later worked as Information Center Coordinator, in charge of running 7 ICT and Entrepreneurship training centers with more than 500 students at any one time. In the year 2011-2012, I was part of the team that designed and promoted the 'ghetto game' (geth2o) an online conflict resolution game by Butterfly Works which targeted communities living in resource scarce conflict areas and urban slums. I was also heavily involved in the mapping and setting up of youth friendly service centers in Kenya with Africa Alive-Dance for Life organizations, FHOK; and also helped in the production of a video documentary for Royal Tropical Institute, GGD Amsterdam, and AMREF among others. My motivation comes from the empowerment of a vulnerable youth and the resulting impact in the society at large. Some of the youth I have trained formed startups that continue to employ other youth in their communities. This has been possible because of several principles that I hold dear; first, is Discipline which allows one to focus on a task and avoid distractions, wastage and delays. Second is Creativity which has enabled me to think outside the box for solutions without the encumbrances of convection. Creativity contains an element of inspiration because it spurs and challenges others to push the envelope. Third is integrity which has played a vital role in building trust and commitment in the teams I have worked with. I have received recognition in publications by KIT Royal Tropical Institute; Mamabits, Nairobits and YouthCaffe for exemplary service in project management.