Dadagorgud.com | A marketplace to discover cretive and innovative products from talented people!
Explain your project in details:
Dadagorgud.com is an online marketplace to purchase art and handmade crafts from talented art makers. Dadagorgud.com is the only company in Azerbaijan focused on improving the lives of local artists and helping them to connect with each other. Many artists featured in our website may not even be familiar with the idea of the Internet, but they now have a way to expand sales of their crafts. Dadagorgud.com focuses its efforts in Azerbaijan with the small team, who take the photos of the products from art makers, place them in the website and arrange the sales of those products. The art makers decide the price of the items and we put our 5% contractual mark-up on that. Dadagorgud.com art makers rely on us to sell their crafts. The website hosts more than 100 sellers from the remote areas of Azerbaijan, and we are working on contacting more art makers to connect them to our art community. Dadagorgud.com helps bring income to the artists and to make their stories known. Dadagorgud.com promotes art which triggers social inclusion and empowerment, and also creates economic opportunities and alleviates poverty. We address the growth of art, stimulate craft production and sell them to make monetary benefit for art makers in Azerbaijan. I myself was involved with artists from mountainous Xizi region meeting with tribal groups in remote areas of Azerbaijan. I saw women making jewelry which I thought can be sold for a considerable profit in our website. We took photos of their products and placed them in our website. Their products are sold almost each week and such craft promotion initiative brings income to those women giving them a sense of self-esteem and maintains artistic traditions within the community.
Impact of your enterprise on sustainable development
Dadagorgud.com is the first platform designed as a home for creative and innovative stuffs which removes the barriers and creates opportunities for young talented people to become successful. There are two main causes which stagnates the development of art in my country. These causes are distance and society's gender stereotypes which limits women's involvement in art. Using digital advantages of the modern world, Dadagorgud.com provides new solutions to overcome these difficulties and enhance the role of art in social progress. We have discovered many and many talented people living in the district zones of Azerbaijan including villages and mountainy areas who find it very difficult to find buyers for their incredible stuffs. Dadagorgud.com removes this distance barrier and helps them to showcase their products to art lovers instantly. We visit them and help them to get connected with other art makers. We also have many disabled people in our country who find it very difficult to involve in society and make their livings. We help many of them to be part of the society and make money from their art skills. The other big barrier is the society's gender stereotypes which limits women's involvement in art. The mindset in my country restrict women and limit them to stick to particular fields such as teachers or nurses or force them not to work. Dadagorgud.com understands the potential of female artists and empower them with its digital platform. One of our user who is a very talented female painter contacted us through our website and asked how she could sell her paintings. We visited her, took the photos of her paintings and placed them in our platform. At first, her parents were against that. Once her paintings were sold and she started to make money, her parents also started to support her.
Sustainability and future plans
We are looking forward to expanding the access of Dadagorgud.com to other locations around the globe and establish a local–global link among different cultures and communities. Our profit mainly comes from the sales of products since we put our 5% contractual mark-up on the price. However, this is not currently enough to expand our project. To finance this expansion, we plan to contact big companies who provide subsidies as a part of sustainable development program. We also plan to ask for Government support to finance the expansion of our project to other countries. We envisage this expansion in two steps. In the first step, we plan to access the markets of neighbor countries due to easiest access, more control, and lack of alternative platforms to promote the talents hidden in such countries. In the second step, we target a wider list of countries. At the same time, we plan to have more visits to country sides (especially the villages in regional areas) to explore the talents in such places. We have already found many talents making incredibly stuffs. There are hundreds of people that we can keep discovering and helping them to become a successful artist with the guidance of community members.
Your profile as an entrepreneur
My name is Jalil Ganbarov. I am founder and project manager of Dadagorgud.com . I am 27 years old. I am from Celilabad (southern district of Azerbaijan). I live in Baku. I have a lot of experience in many industries including machinery, oil & gas, art and teaching. I recently participated in an international forum on cultural and creativity organized by UNESCO. Once I visited the developed countries, I started to see the difference. The difference in the role of women and men in the society, the difference in the quality of the education, the difference in the culture and most importantly the difference in the mindset of the people. It is not bad to be different but it is really harmful if the difference stagnates your development and if that difference creates inequality and eventually breaks the balance. Our team are really enthusiastic to help our society and improve that. There are many ways that we can demonstrate our enthusiasm in improving things around us. We have chosen art which plays the most important role in changing the mindset of people and also the most welcomed one since every one of us is some kind of artist in this world. We did not try to create something new, we just tried to use and combine what we have already. Now we are like a family and growing bigger and bigger and getting closer.