The Youth Citizen Entrepreneurship Competition is an activity within the framework of the UNESCO Global Action Programme (GAP) on Education for Sustainable Development (ESD)

Best Ideas 2019 features all the nominated entries submitted under ‘Submit your Idea’ category. All the entries consist of innovative solution or proposition for an enterprise that champions the Sustainable Development Goals. They can be on the conceptual, planning, or start-up stage.

Green Travelling Challenge

Stage of Idea conceptual stage
This bar shows in a scale of 0-10 the Factor of an idea and his owner PROPORTIONAL TO ALL OTHER IDEAS AND OWNERS - 10 is the best, 0 is the worst value. The blue bar changes constantly due to the votes, comments, ratings and activities on this and other ideas.
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Explain your idea in details:

The main objective of this challenge is to increase engagement and participation of the youth towards a more eco-friendly travelling. This challenge will mainly target millennials; active social media users, active travelers and outdoor enthusiasts. The idea is to create a trend which will generate a bigger impact and attention towards this issue. For example; I am a active Instagram user say travel blogger with around 10k followers. I create a challenge and ask my followers to do the same and nominate their friends to share a picture/Instagram stories along with the hashtag #greentravellingchallenge. This will help to create a social media trend among the users and youth using social media to share their idea. To make this approach even more effective, collaborations can be done with Travel vloggers or youtubers to create even a bigger impact.

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Expected impact of your idea on sustainable development

The challenge will help create a social media trend which is now measurable. Due to social media insights and analytics we will be able to see how far the campaign is going and the likely impressions. The impressions are readily available on Instagram/Twitter/Facebook to analyze. Though this challenge can be succeeded through most social media platforms, this is mostly aimed for Instagram users since most of the travelers love sharing their pictures and posts on Instagram. The target as of now will be millennials who are majority of active Instagram users. The green travelling challenge is easy, affordable and readily measurable with high prospects of success.

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Plans for implementation and sustainability

This is a cost-effective idea which doesn't necessarily need a lot of financing. This idea to implement requires collaboration with travel bloggers/vloggers, youtubers to gain some exposure online. The only part where it shall require a budget will be to collaborate with these social media influencers and to run an awareness ad campaign. To gain an even bigger and effective exposure through social media, a certain budget requiring around minimum $500-$1k (considering the kind of impact desired) can be obtained through paid social media ad campaign to increase awareness through Facebook/Instagram. The source for budget is currently under progress.

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Your profile

I am 23 year old graduate student of marketing at CU Denver Business School. I am originally from Nepal but moved to the U.S. last year for my master's degree. I completed my second semester this May. I am currently taking a course for digital marketing and analytics which has been really helpful for me to understand the metrics running behind the scenes of digital media, the future. I am also a blogger, a writer and a storyteller. I have previously been awarded "featured storyteller" for my article on "World Pulse", a global media. I have always loved travelling and look forward to do more of it in the future. I work with a can-do attitude and am highly motivated towards success and achieving target/goals in life. This idea is one of my biggest aspirations towards making the world a better place.

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Comments

solomon

May 18, 2019 23:00

Brilliant idea. I would love to partner with you in the future. Targeting the youth, green traveling and digital marketing,,, that\'s thumbs up! Just wondering if you plan to become a social media influencer yourself?

May 17, 2019 14:12

I liked your idea it is innovative and so I voted for you. :)

My idea, "Let's Spread Happiness", was nominated for the Youth Citizen Entrepreneurship Competition in the Best Ideas 2019 category. Please read my idea at https://www.entrepreneurship-campus.org/ideas/22/14751 and consider supporting my idea with comments and votes!

May 17, 2019 14:10

I liked your idea it is innovative and so I voted for you. :)

My idea, "Let's Spread Happiness", was nominated for the Youth Citizen Entrepreneurship Competition in the Best Ideas 2019 category. Please read my idea at https://www.entrepreneurship-campus.org/ideas/22/14751 and consider supporting my idea with comments and votes!

Jeff

May 16, 2019 02:51

Love the idea Sammy. Utilizing social media makes it even more approachable and useful. Good for today\'s social media driven society. I hope you get it this time. Best wishes to you

Sarah

May 15, 2019 21:08

I think its a good idea to begin with. I feel you can really implement this one! Love it. Very innovative and fits into the present context perfectly! Good luck girl!

Chirag Shah

May 15, 2019 18:24

Very nice deeds, of course if this idea is taken into consideration anytime in near future, it is going to have a hug impact on the eco-system in a very beautiful way changing the environment. Nice thoughts, keep up the good work!