Best Ideas 2019 features all the nominated entries submitted under ‘Submit your Idea’ category. All the entries consist of innovative solutions or propositions for an enterprise that champions the Sustainable Development Goals. They can be on the conceptual, planning, or start-up stage.
Explain your idea in details:
Green Land is a green restaurant which provides calories-customized green food, healthy meals, raw food with a less fat and carbohydrate content. These meals will also be nutrients-customized and will totally depend up on the condition of the consumer. The regular clients including patients and athletes will have a medical checkup first to figure out their needs. In the next level of this project as it proliferates the facility of medical tattoos will also be introduced. The project also includes a well maintained gym with modern equipment and clients will be provided with the just right amount and type of the exercise and workout they require at that time. Their health will be maintained and monitored by the professionals through food, exercise and a medical unit. A complete team with chefs, nutritionists, gym trainers and GPs will be available at the clients service. In the third level of up gradation Green Land will start making its own power, which be made possible by the plastic pyrolysis units. Now these units consume the plastic and disposable utensils waste produces in the restaurant and convert them in to useable energy. In the first step our outlet will only consist of a restaurant setting, a basic gym and a small medical unit with only BP apparatus and glucometer with manual and optional checkups and green food. Time will be fixed for males and females at the same gym. In the second step the gym will be extended and provided with all the required equipment, modern machinery and two separate settings for males and females. In the medical unit a complete testing lab setting will be provided and Medical tattoos will be introduced. In the last stage of up gradation plastic pyrolysis unit will be imported from India Japan and the branch will start
Expected impact of your idea on sustainable development
The impact of this project is that it will provide people with healthy meals and an over all healthy life. Clean eating and a healthy life style is promoted this way.
Plans for implementation and sustainability
This project has a comprehensive marketing strategy as the national statistics clearly explain the increase in diseases amongst the people, there is surely a need of healthy food chain with an international standard gym and a health maintenance unit with latest technology. Now as the first step for our marketing strategy Green Land will conduct a few seminars across the city targeting the people of all classes including athletes, diabetes patients, heart patients, aged people, obese people and those who prefer eating clean. In these seminars people will be made aware of the background and undefined problems with food and health. As a second step a campaign will be started with health awareness and social media tools will be utilized with the help of food vlogers, blog writers and fitness models. This will be totally about the services of Green Land. After the launch of first branch a 3 day free trial will be provided to only the targeted population. Customer based brand equity will be gradually build up through the feedback and outcome of the clients and accordingly changes will be made.My idea needs a total of around 70-80 lacs PKR
My name is Sumayah Shah. I'm a Pakistani Muslim bor and brought up in Saudi Arabia. Currently studying Biotechnology from Univer Of Management & Technology Lahore. My qualities include writing, editing, public speaking, managing etc My accomplishments include winning prizes in speech and essay competitions. I was born on7 August 1997, hence I am 21 years old.