The Youth Citizen Entrepreneurship Competition is an activity within the framework of the UNESCO Global Action Programme (GAP) on Education for Sustainable Development (ESD)

Best Projects 2019 features all the nominated entries submitted ‘Submit your Project’ category. All the entries consist of innovative projects run by existing enterprises in the form of businesses, NGOs or informal programs.

Equilibrium Labs - Unitech Bioproccess

Your title/position CEO - leader
Type of Enterprise registered company
Year the ngo or company was founded 2018
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Explain your project in details:

Our mission is to promote economic, social and environmental balance through technological innovations. And technological innovation is our main approach, unitech bioprocess is a process capable of helping companies to have a market differential and make a difference in favor of the environment, as we believe that we can all be part of this good revolution. In addition, Equilibrium Labs has thought of ways to promote sustainability among its partners, so our customers and partners will be able to track metrics of the good, the carbon footprint reduction they are helping to promote, as well as the reduction of water pollution caused by waste that we are reusing and a zeal of environmentally friendly company to recognize the teamwork that we will all develop.

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Impact of your enterprise on sustainable development

Our whole cause is thought of sustainable development. Therefore, we will use carbon footprint metrics, reduced water pollution and how many animal deaths are avoided by using our technology, all compared to non-biodegradable petroleum-derived plastic. The purpose of all this is to engage new companies and new people to buy our idea and participate in the revolution.

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Sustainability and future plans

Our business plan is based on adding value to the harmonious relationship with the environment. At first we will sell our technology and biodegradable products to other companies, we want everyone to participate in this revolution and our focus will be on two main sectors: food and fashion. Through a branding fully tied to environmental responsibility, we want to add value to our B2B clients' brand and stimulate the purchase of B2C customers from our partners. As we are not yet selling, we want to prospect resources from investment contracts, development bids and competitions. Over time, we want to expand our area of expertise for automobiles, architecture, furniture and the medical sector.

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Your profile as an entrepreneur

My name is John Freitas, I'm 24 years old and I'm graduated in Biotechnology from the Federal University of Paraíba. I am passionate about undertaking and doing science with purpose. I worked in companies such as Coca-Cola and Stone Payments and from an early age I was interested in starting up, I tried to create startups in education (I also work as a professor of science and finance), Research and Development and vegan food. I have experience with sales, people management and digital marketing, besides of course to have contact with researches in cosmetics, brewery, nanotechnology and food. What motivates me to go ahead every day and seek to realize the mission of this company is the will that I and my fellow startup partners share. We believe that, however difficult it may be to fight the misuse of consumer goods and the use of unsustainable materials, we can stand together and make a difference, every day, and for this reason we believe that we deserve to participate in this competition.

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