Best Projects 2019 features all the nominated entries submitted ‘Submit your Project’ category. All the entries consist of innovative projects run by existing enterprises in the form of businesses, NGOs or informal programs.
Explain your project in details:
At Letos, we are looking to present a new way to capture spontaneous psycho-physiological reactions of users at their utmost natural environments - at home, at the office, or while commuting on the road. As the product offering can be integrated inside the seat, thus relieving the user from any requirement to be attached to any wearable device.
Impact of your enterprise on sustainable development
94% of all car drivers, at some point, will reach a level of distraction which might result in a fatal accident. With the adoption of semi-autonomous cars, the engagement level of drivers will drop dramatically as they hand over control to the car. With Letos, we are aiming to reduce the number of car accidents due to human error, while improving physical and mental health of drivers by the time they reach their destination.
Sustainability and future plans
Letos has business partners in both Portugal and Israel, while the HQ and R&D takes place in Germany supported by the EXIST startup grant. Moving forward, every future system with some human interaction aspect can be improved by having a better understanding of natural human reactions (both in the behavioral and emotional level), in order to offer pleasant and more safer solutions.
Your profile as an entrepreneur
Designer, hacker, and developer with highly developed technical and business skills. Refael's background falls under the intersection of Medical Devices and Consumer Electronics, where he holds 7+ years of experience in taking innovative products into fruition (ideation to functional prototype). Refael (29) is also the founder and CEO of Letos, a startup working in the field of affective computing, where he researches this field over the course of 3 years and have presented his activities in the prestigious NVIDIA GTC series of events (twice in 2018). He also successfully presented Letos in three continents in 15+ countries, while acquiring media attention, forming partnerships, sourcing for clients and investors. Refael is a dropout from M.Sc. studies in computer science, owns a Bachelor in Electrical Engineering, and several certifications. He currently resides in Berlin, Germany.