Explain your project in details:
In 2018 we developed a sustainable pen project to participate in a project by Ong Junior Achievement in our school, but during this program we noticed the real need to be able to raise awareness of sustainable development without negative impacts on the environment. The greenpen consists of a pen load wrapped in newspaper and seed paper (recycled paper with seeds inside), so after the ink is finished the user can change the charge for a new one or can even "plant" the whole pen because the seeds inside can germinate normally if they are well cared for during planting.
Impact of your enterprise on sustainable development
During the project we produce and sell 300 pens. But we have reached levels we would never have imagined as outreach by a famous journalist on her social network, Michelin Sustainability Award 2018, contacts on a TV network, newspaper and school website stories, invitation to lectures on sustainable entrepreneurship for young people, and above all, great customer feedback asking for more products and happy that their pens germinated well.
Sustainability and future plans
Although the product development process is 100% manual, we are investing with our own capital to improve our production process and focus as our main source of income, because we live in areas considered poor but still with a dream of becoming a big company thus improving our community and the world, making people aware of how to live in a more sustainable world with less plastic in circulation.
Your profile as an entrepreneur
My name is Rodrigo Trocade I am 30 years old, I have a degree in technical administration, I am attending business school and I am currently an intern at the Finance Secretary of Rio de Janeiro. I have been through many difficulties such as starvation, homelessness, losing everything in floods, and all this has generated serious problems such as depression and suicide attempts but with this project we started last year gave me a new breath of life, so we can help other people and the world to become a better place to live, reducing pollution and making big companies aware of the next generation.