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\"Where social purpose is business\" is what drives the idea of The SociaList. As a consumer, I have always searched for an accessible online platform where I can purchase goods, products, and/or services that are sustainably-sourced. By creating an online space where social entrepreneurs can market their goods, products, and/or services, we help bolster conscious and responsible consumerism in the world today. World-renowned brand consultant and thought leader Simon Mainwaring, in his bestselling book titled \"We First: How Brands & Consumers Use Social Media to Build a Better World,\" says that most people nowadays, given every opportunity, would want to become part of something valuable and meaningful. The SociaList will enable this emergent consciousness to grow even more. Social entrepreneurship needs a solid ground to anchor on, which The SociaList can provide. Once put into operation, this proposed online platform is expected to connect social enterpreneurs with prospective clients from different parts of the world, not only to do business, but also to interact and exchange ideas, insights, and perspectives. Arranged and mapped geographically, prospective clients will have knowledge of social enterprises near them, which they can support through purchase of their goods, products, and/or services. Consequently, this mapping can provide concerned public & private institutions with spatial distribution data of social enterprises in a particular region, province, or locality, which they can use in determining who, what, and where to allocate funding opportunities to encourage more people to start their own social enterprise. Moreover, what makes The SociaList innovative is that it is pegged to be the \'Facebook\' of parties interested and involved in social entrepreneurship. It is a network that aims to launch, promote, and support collaborations, knowledge-transfer, capacity-building, and collective action. The SociaList, above all, is a platform where purpose drives purchase and profit.
2020-07-06 14:46:10
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