Best Ideas 2020 features all the nominated entries submitted under ‘Submit your Idea’ category. All the entries consist of innovative solutions or propositions for an enterprise that champions the Sustainable Development Goals. They can be on the conceptual, planning, or start-up stage.
Boost Your Business with Technology
Explain your idea in details:
Boost your business with technology is all about employing graduates to act as social media handlers and put businesses in Nigeria on various social media platforms such as Facebook, Instagram, YouTube, Twitter. It involves creating social media profiles like Facebook pages, and consistently posting about the business and include a Shop now button depending on the objective of the business owner for people to buy the products. I will build websites and run social media ads which leads to brand awareness and more sales of the products. Different businesses will use different methods and structures. Some business will have social media profiles, others will need just websites, others will need an ecommerce stores depending on the type of business. Ecommerce businesses will make money from Commission on reseller sales, Membership subscriptions, Customer management services, software service fees, generating revenue from customers through platform commissions and on-demand delivery service fees. By cloud computing and internet infrastructure and have revenue streams from data centers. By offering cloud computing services to sellers on its marketplaces by offering data base services and storage and large scale computing services. Provide internet infrastructure services such as web hosting and domain name registration. Online marketing services where sellers pay us marketing fees for user traffic by bidding for keywords that match product or service listings appearance in search or browser results on a cost per-click (CPC) basis at the prices established by our online auction system. Value added services such as product showcases, custom clearance , value-added taxes or VAT refund and the import /export business solutions. Site owners can charge advertisement fees for displaying their ads on the site. The Revenue can vary from cost per click (cpc) or cost per thousand (cpm) like super banner, wallpaper scrapper or rectangular ads.
Expected impact of your idea on sustainable development
2) We will be using successful social media metrics to evaluate success which includes conversions that is sales and purchases made from the various social media profiles, increase in foot store traffic while listing businesses on premium listings on Google will ensure complete business profile description (contact, location, photos,) and optimized description which helps search engines like Google ranks higher complete profiles. High visibility on high traffic traffic platforms such as facebook, Here Maps, Wave and Google. Enriched insights and analytics , centralized management with reviews and questions, improved credibility (blue badge). I have a target to reach 1,000 businesses in Abia state before spreading to other south eastern states and then to the rest of the country Nigeria. Putting the various businesses on social media is putting it in front of the customers on the go, this will lead to more sales of the company products and create employment / job for the unemployed youths because the more orders of the products, the rate of manufacturing rate will increase as more hands will be needed on deck.
Plans for implementation and sustainability
3) I will be collaborating with media houses in the state such as Radio and Television houses to talk about the boost your business with technology project. I will partner with delivery and logistics company to make delivery of the products ordered cheaper and business owners associations where the company products are placed on the ecommerce stores which will have a live chat support service and a secured payment platform. Users will be able to browse through a range of products making them to have various options and make the best choice in purchase. I will also be partnering with payment solutions such as pay stack to ensure easy, fast, secured payment on the different websites and ecommerce stores. I will work with the state government who will talk about the project so that people in the state can be aware of it. I will source for grants and funds from organization in other to fund this project.
Uzoma Agba is a business catalyst, digital and brand strategist with a passion for creating impact driven solutions for professionals, corporate organisation and startups. She is a digital skills trainer with Haptics on the Grow with Google Initiative and Facebook on the Boost Your Business Project. She has also worked as a Judge Advisor and Mentor for Technovation, Business Support for Fate Foundation. She also took part in the UNICEF/Cartedo COVD-19 Design Challenge by developing products, services and solutions in design thinking to the challenges faced by people in my community acknowledging my positive contribution in the fight against the COVID-19 pandemic. An active volunteer for community building and development projects like Green Peace, Amnesty International, Paradigm Initiative (Aba Life Digital Inclusion), Vision Alive Foundation, TedxAbayi, and TedxAbiaPoly I am strongly committed in helping professional brands to build, grow and scale their brand and career.