Best Ideas 2020 features all the nominated entries submitted under ‘Submit your Idea’ category. All the entries consist of innovative solutions or propositions for an enterprise that champions the Sustainable Development Goals. They can be on the conceptual, planning, or start-up stage.

The Optimizer

Stage of Idea start-up stage

Explain your idea in details:

The objective of the game is to be the person to go across the board and come to the end of the board with the most amount of money from energy/water optimization techniques and most chips for the most questions correctly answered from the trivia booklet. We believe that through this game, we'll be able to enlighten people about SDG 7: Access to clean & affordable energy and SDG 13: Climate Action The 1st version of the game is based on the home setting. The game gives the players knowledge on how to optimize energy use in the home in the following areas of energy/water use: Lighting Entertainment Refrigeration Cooking Water pumping Water heating Laundry Air conditioning Renewable energy The Optimizer has several game pieces. These are: Die:- It is rolled so that the player can move their game pieces across the board. Game pieces:- These are the avatars used by the players to move across the board Cash:- This is what is given/taken to/from the player depending on the square the player falls on across the board Opticards:- These are cards that are picked instructing the player on what impact optimization or non-optimization action taken has on the energy cost of the house. They come in two color codes; red and green. Opti-chips:- These are chips that are given/taken to/from a player whenever they answer a trivia question in the knowledge center correctly or incorrectly. Penalty card:- These cards are picked when the player is on the penalty zone of the board. They help pace the game. Trivia Booklet:- This booklet is used by the players to ask each other questions about energy. It has several categories from which these questions can be asked from.

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Expected impact of your idea on sustainable development

The target of this first version will be targeting people above the age of 7 living in urban areas as a pilot. As they play the game, they learn techniques of energy/water efficiency and conservation in their homes. The impact will be measured on how much knowledge they learn and apply it in their places of residence. It is an awareness creation tool of which we'll be able to measure how much knowledge was disseminated to the masses through sales of the board game and playing it. The materials used to manufacture the board game will be from sustainable material such as waste paper/plastics and wood chips. The quantities of games sold will also impact the environment positively by offsetting this kind of waste from the environment.

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Plans for implementation and sustainability

The Optimizer board game is protected under Kenyan copyright law to protect the IP. We have partnered with a creative consultant who is going to help in designing the visuals and marketing the board game. We are seeking a manufacturing and printing partner who will help in mass production, and also seek to work with NGOs who will help in distributing the game to the masses. At the moment, we are bootstrapping to raise capital for pilot versions of the game but we'd love to raise external capital for mass production. Our business model majorly entails sale of products but looking for distributorship partners for consequent versions for rural homes, schools and corporate companies. We're also looking to develop a digital version for mobile and web app where we look to generate revenue through ads on energy optimization technologies.

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Your profile

Born in September 24th 1990, I'm a product of two environmental conservationists. Growing up, I was taught the importance of a well maintained natural environment by my parents and my teachers. By age 12, I'd planted 8 trees in my home and 6 in my primary school compounds. I tend to think I was indoctrinated on this path subliminally as I ended up being a mechanical engineer passionate about energy optimization for a sustainable future on this planet; something similar to how my parents and teachers did it. Today, I have 5+ years of experience in energy management having worked in an energy audit firm, building and construction design company and now being part of an enthusiastic team of professionals at Creos Holdings Ltd. I have been able to develop human centered cost effective energy optimization services which have helped clients in agriculture, manufacturing, home residences, hospitality and commercial buildings, reduce their energy consumption and consequently their carbon footprints, by 5-50% through implementing no-cost to high cost energy conservation measures.

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September 21, 2020 08:52

This is good I still enjoy board games if this is educational and fun I'd introduce it to my children so I am your target market, if you target my kids they'll want an app game.

September 16, 2020 22:29

Dear [email protected] Optimizer, Your idea is a great one and I congratulate you for it. In addition to your solution, I am sharing with you a simple business plan to help you further refine your project for a successful implementation. Please not that this plan is not quite different from the requirements of the Youth Citizen Entrepreneurship Competition.

PROBLEM: What problem will your business solve
PROMOTION: How will your target customers learn about your business
SOLUTION: What will your business provide to solve that problem
COMPETITIVE ADVANTAGE: What will your business do better than the competitors
BUSINESS MODEL: How will your business make money
FINANCIAL PROJECTIONS: How much money do you need to start? How much will you earn every month And how much will you spend every month
TARGET CUSTOMERS: What type of people will purchase your products or services
FUNDING REQUIRED: How much money do you need to start the business

I honestly suggest that before you submit your idea or project, please ask yourself these questions and even if you have submitted your idea, do remember that we still have opportunity to refine our ideas and resubmit. I hope that you find this beneficial to your idea.

Also, please do create time and take the campus online trainings as the trainings are there to help campus members understand what it is to be an entrepreneur.

I hope you will derive some benefits from this.

Finally, I have commented on your idea; please consider supporting my idea with your votes and comments @

Best of luck in your implementation.

September 15, 2020 22:09

Dear Dennis. Your idea is wonderful and I congratualte you for the amazing idea. to add to your solution I suggest you consider the following.While reading articles in the platform, I discovered so many of us are yet to explore the platform as expected. So, as I read a recent post, I found out that it is quite informative and timely; not only for the competition but in our life endeavors as entrepreneurs so I decided to share it with you my friends. Happy Reading and application.

How to Promote Your Entry and Get More Votes

Almost a month has passed form the launch of the voting process for the 2020 Citizen Entrepreneurship Competition. Many of us already know that it takes some effort to get people support all the time. The voting process will help us understand why marketing is an integral component of the entrepreneurial design. Your idea or project might be great and highly beneficial to many people, but you need to get them to notice your service or product.
Getting started as a young entrepreneur is an exciting and challenging endeavor. Even if young people lack experience and knowledge, they have readiness and motivation to push through obstacles. On the other hand, it can be such an exciting opportunity for adults who did not have the opportunity to get involved with entrepreneurship in their younger years.

You have got to be crazy if you want to be an entrepreneur: you will have to work 12 to 14 hours a day, there will be no vacations in the near future, and you will have little or no private life anymore. Guenter Faltin says on his book Brains versus Capital.
When talking about successful startups and good entrepreneurial ideas, innovation can be applied both in emerging and existing industries. In other words, everywhere where there is an opportunity for growth and development.
At the initial stage, the young entrepreneur starts to feel like a Jack of all trades by switching into different roles from bookkeeping to marketing. You will notice how useful this experience is going to be when you make the first sales of your product or service.

Back to the competition. When you start promoting your idea or project for votes make sure to:
Explain how it is or will benefit your community or a specific category
Highlight what frustrating problems you are trying to solve and how you are doing it
Use emotions to make the audience notice, share, and vote for you
No matter what medium you are using, create a human voice for your product and service
Talk about the importance of sustainable entrepreneurship and how it could make the world a better place
Even though not everyone has equal access to an internet connection, there are traditional mediums that are still on trend. Print, daily papers, magazines, radio shows, podcasts, television, direct mail, telephone, and SMS are a good option if they have an audience and are cost effective.
Word of mouth marketing. It works for big brands, it will work for you too.

When promoting an idea or project, or everything, people reach out to relatives, friends, people at the school or university, local clubs, organizations. Social media will help you get more audience. Start by identifying the most popular social media sites in your region.
According to the Global Digital Report 2020 the number of
Internet users worldwide in 2020 is 4.5 billion
Social media users in 2020 are 3.8 billion
Mobile phone users in 2020 are 5.19 billion

The same survey confirms that the most popular social media around the world based on the number of users are: Facebook, YouTube, WhatsApp, Messenger, WeChat, Instagram, Tik Tok, QZone, Sina Weibo, Reddit, Snapchat, Twitter, Pinterest and Kuaishou.
Next step. Identify what is the best type of content for each of these channels. Most people use social media for fun and relaxing. They chat with friends, look for photos, videos, and interesting content.
You can create a voice with videos and images
Cross-post across channels,
Use your hashtags
Appeal to influencers by quoting them on your promotions
Organize contests and giveaways
Share content from your friends
Ask for input
Share helpful information
Do not over post
Schedule social media posts in advance

You need to publish your idea or project to make it eligible for the public vote. You can find it published at: Youth Competition 2020, Vote for best ideas 2020, Vote for best projects 2020; Adult Competition 2020 Vote for best ideas 2020, Vote for best projects 2020
Please I am encouraging you friend to also read the articles. It is not all about the competition but the knowledge shared and acquired from this campus is awesome. Please do not miss out.

Finally, consider enrolling in the campus online training. This will help you improve on your entrepreneurial skills and derive the necessary motivation to keep forging ahead in the entrepreneurial journey even in the face of difficulties
Also, I have discovered that some of us do not understand that we have 15 minutes from July 6th to vote for our ideas or projects and vote for others as well if necessary.

But at least we can vote for ourselves every day because in the campus competition, number of votes and comments gotten is one of the requirements for being a finalist and actually winning apart from the quality of a member concept. Please try to be an active participant while in the campus.

I hope this helps as we are currently voting and commenting

Please I have commented on your project and will vote if I have not done that; should you come online soon, do consider supporting my idea Eduheal with your vote and comment @

Thank you for supporting my idea with your votes and comments

Best wishes on your implementation

September 15, 2020 13:50

You have an amazing idea, wishing you all the best for implementation.
I will like to share with you 9 Important Steps to Success & Greatness:

1. Know well about your strengths and weaknesses.
2. Don't hesitate to get started.
3. Set long term goals.
4. Breakdown the goals into smaller ones and list some short term ones.
5. Focus on what you want to achieve instead of the limitations.
6. Learn from successful cases first, then innovate.
7. Set metrics to measure your success.
8. Track your progress and review it often.
9. Find a coach if you can.