Best Ideas 2020 features all the nominated entries submitted under ‘Submit your Idea’ category. All the entries consist of innovative solutions or propositions for an enterprise that champions the Sustainable Development Goals. They can be on the conceptual, planning, or start-up stage.

Somos Café, cocoa, Vanilla

Stage of Idea conceptual stage, planning stage

Explain your idea in details:

The management is based on fair trade and traded according to the principles of economic solidarity and sustainability, which can be verified by the Participatory Guarantee System (SPG) from your hand to mine and face to face, which evaluates all the criteria of social, environmental and alternative economic sustainability. Transparency and the social factor of the value chain are elements that characterize the idea. Customers know the entire process, which ends with a cup of coffee in their hands. It is important to get this message across to consumers. A social networking platform will be created to promote the product and at the same time give consumers the opportunity to learn more about the product, from cultivation to consumption. With a monthly subscription the possibility is created directly to support agriculture in the sense of a solidarity agriculture and to have planning security, as well as to avoid small packages.

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Expected impact of your idea on sustainable development

An alternative to commercializing coffee, cocoa and vanilla is to support smaller producers and focus on quality. The production of coffee in a sustainable manner is one of the priorities of the global coffee sector in recent years, as the International Coffee Organization has emphasized. In addition, it is best practice for value chain players to invest in producer support, community development and landscape conservation. These aspects are of key importance to the idea. The aim is also to make the market more transparent, as it is currently largely unsustainable for farmers in the producing countries. The company focuses on agroforestry in special ecological and social quality, to produce under the conditions of organic farming. Through the social media, the customers are informed about the cultivation practices/processing as well as the socio-economic situation of those involved. For the consumers a substantial ecological and social sustainable improvement is selected with our product made of high quality and diverse raw materials. We want to save the cost of organic certification per farmer, which is about 3000 Euro/year, and other production processes like roasting, which costs about 1000 Euro/year for an organic certificate. A direct and transparent relationship between producers and final distributors is a need and an opportunity to create a commercial relationship with conditions that allow small farmers to obtain a better income for their product, as well as to promote biodiversity and reforestation and to preserve the cultural landscape of small producers in Mexico (farmers and indigenous people). There are several similar concepts and processes, but none that relates all processes at once, as our socio-ecological value chain will do. It is important to create a social and ecological awareness of the reality of the producers in the countries of origin.

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Plans for implementation and sustainability

The idea can be realized with detailed planning reliability. A segmentation and positioning strategy is also desirable to find a suitable way for customers to understand and appreciate the added value of the commercial offer. The following steps are of technical, legal and logistical nature. First, it is necessary to carry out the market study in order to be able to make concrete decisions. The quantities of coffee to be imported must be determined and the appropriate procedures must be implemented in each country. Another step is the budgeting of operational expenses, e.g. for the import and the costs for sea transport. The sea transport costs are about 150 Euro for 600 kg. For port and nationalization costs there are currently still 2.19 Euro/kg taxes for roasted coffee in Germany. This levied coffee tax is currently being discussed by the development minister to exempt fair and sustainable traded coffee. The coffee beans are to be roasted in the country of origin. The profit is to be distributed fairly among all parties involved. To implement the idea, it will be necessary to visit potential investors and then present a defined project to them. For the operation it will be necessary to expand the team of employees step by step. The potential cooperation partners are small coffee producers in Mexico. The idea covers the fields of agronomy, ecology, economy and sociology. In this way, different phases of coffee production can be recorded in a holistic and multidisciplinary manner.

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Your profile

With a focus on plant sciences, I studied agricultural sciences at the University of Hohenheim in Stuttgart and then organic agricultural sciences at the University of Kassel. My final thesis dealt with the integration of unaccompanied minor refugees in social farming - from the perspective of participating farmers. With the question what distinguishes social farming and how is an economic integration of social services possible, I would like to develop this aspect further in the form of social entrepreneurship. During my studies I gained practical experience at the Crops Research Institute in Kumasi, Ghana. In Ghana, the use of Nestlé products and especially Nescafé was obvious, although it is possible to grow and market the coffee locally. During my professional internship during my studies I dealt with the topic of subsistence farming and completed my practical training on two farms in northeast and south Portugal. In teamwork during my studies we prepared an interactive radio program at the Free Radio Kassel with the topic "Organic Farming on Air" as part of a project work. With a lot of creativity by alternating interviews with scientists and producers as well as consumers, we made sure that the educational content of the study program was broadcast on the radio. After my studies I got to know a professional colleague during my internship in Colombia. I began to learn a little more about the coffee situation, on the one hand about the quality of coffee in the region, but also about the difficulties. This led to my interest in founding a company to support small-scale agriculture and to form a multidisciplinary team. In Germany I gained experience in the field of quality management and auditing and I would like to use this knowledge to promote the sales of the products and to find an alternative for certification.

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October 21, 2020 17:52

My dear Campus [email protected], I am very much grateful for your immense support while we are together in this campus. I appreciate your votes and comments on my idea and will never take this for granted. More so, while we have few days to vote, comment on our ideas in preparation for implementation phase of our ideas, I am sharing with you as indicated in one of the articles on this campus, some of the things that can likely put an end to our startups. The essence is for us to guide against them as possible as we can if we want to change the world through our businesses.
Often times we only consider the factors that lead to the success of a startup; however, these are the common factors that we may often overlook that lead to the failure of startups:

1. Being inflexible and not actively seeking or using customer feedback
Ignoring your users is a tried and true way to fail. This was the number one reason given for failure amongst 32 startup failure post-mortems being analyzed. Tunnel vision and not gathering user feedback are fatal flaws for most startups. For instance, ecrowds, a web content management system company, said that: We spent way too much time building it for ourselves and not getting feedback from prospects.

2. Building a solution looking for a problem.
Choosing to tackle problems that are interesting to solve rather than those that serve a market need has often been cited as a reason for failure.

3. Not the right team
A diverse team with different skill sets has also been cited as being critical to the success of a startup company. Team deficiencies have been given as a reason for startup failure almost one quarter of the time.

4. Poor Marketing
Knowing your target audience and knowing how to get their attention and convert them to leads and ultimately customers is one of the most important skills of a successful business. Yet, in almost 30 percent of failures, ineffective marketing was a primary cause of failure. Oftentimes, the inability to market was a function of founders who liked to code or build product but who did not relish the idea of promoting the product. The folks at Devver highlighted the need to find someone who enjoys creating and finding distribution channels and developing business relationship for the company as a key need that startups should ensure they fill.

5. Ran out of cash
Money and time are finite and need to be allocated judiciously. The question of how should you spend your money was a frequent conundrum and reason for failure cited by failed startups. The decision on whether to spend significantly upfront to get the product off the group or develop gradually over time is a tough act to balance. The team at YouCastr cited money problems as the reason for failure but went on to highlight other reasons for shutting down versus trying to raise more money writing:
The single biggest reason we are closing down (a common one) is running out of cash. Despite putting the company in an EXTREMELY lean position, generating revenue, and holding out as long as we could, we did not have the cash to keep going. The next few reasons shed more light as to why we chose to shut down

I hope you will derive some benefits from this.

Finally, I have voted and commented on your idea; please consider supporting my idea with your votes and comments @

Best of luck in your implementation.

October 20, 2020 17:16

My dear friend @Lars, I honestly thank you for the support received from you on this campus. Your votes and comments on my idea and that of other campus members I suppose, have gone a long way helping to review and make our ideas solid and ready for the implementation phase. However, with these few days left for us in this campus to encourage one another on this entrepreneurship journey and with the understanding that many of us will likely launch our ideas at the end of our time in this campus; of course being what is expected of us as an outcome of the time spent on this campus, I am sharing with you yet another interesting post from one of the campus articles on What to Do Next When We are Hustling and It Still Has Not Happened for Us

First, it is natural to think that everything we plan to do with our companies and businesses will go exactly as planned. Unfortunately, most often it is the opposite. So, please understand that there is the problem with the hype about hustle. People have this mistaken belief that with enough hustle, grit, grind, tired Instagram platitude, we can achieve any outcome. But that is false. It is a nice fairytale. But it is false.

Sometimes things are not ready to happen yet because there are literally millions of other factors at play in the world that we cannot see. We cannot produce a miracle no matter how hard we hustle. So, the best is to stop trying to force things, when we find ourselves in this bridge my friends.
However, this does not mean that we should aim low, or that we should not set goals and work towards them. The problem is not with goal setting or ambition. The problem is what to do with our emotions during the in between phases, when our reality does not match our grand vision for life or for our companies and businesses.

Secondly, we must learn to become more comfortable in a state of waiting. Not hoping without planning. Not ambivalence towards the results. But simply putting in the work, then waiting for the results to come in whenever time they are ready to come.
Sometimes life just takes a while to develop, and no matter how hard we push, it is just not the right time for things to pop off for us. Force does not work as a long-term strategy for progress. Since we cannot force anything to happen, the only thing we can do is adjust our perspective. We have to change the way we think about waiting. We need to learn to shift from the mindset that associates waiting with pain and discomfort, to looking at the future with optimism and without obsessing about what we are lacking in the present.

Now what is the advice:
When our hustling does not seem to meet with our vision for our businesses and companies, we need to continue to work hard getting things done. Yes, hustle more. That is obvious. But do not obsess over timetables for when things must happen. If we do that, trust me, we will be disappointed almost every time. Friends we just need to put in the work and let life unfold.
Remember to always give the universe space to do what it can do while we do ours, let there be no high blood pressures, depression and getting worked up. And when the thing we want finally does happen for us, let it be a happy, albeit not entirely unexpected surprise. In other words, chill, and share this with a friend who needs to chill.

Dear friend, I hope this helps you in your implementation phase

Best wishes in this journey and in your implementation. Stay positive on the competition. It teaches us a lot of things to keep us sailing to the beach.

I have voted and made a comment on your idea or project; so please should you come online soon, do consider supporting my idea Eduheal with your votes and comments @

Thank you for supporting my idea with your votes and comments

October 18, 2020 22:21

Hey hope you are doing well, a little excerpt from Brain vs capital
In the case of the entrepreneurial concept for Ikea or Aldi, you could also ask yourself, Why didnt I think of that But if we look closer, we see that very fundamental considerations stand behind these deceptively simple ideas.

I would really appreciate your vote. Have a great day.

October 18, 2020 15:09

Greetings from Kazakhstan! I have found some interesting materials, and I would like to share them with you
1) Undoubtedly, funds will be needed for you (as you already said) to complete this wonderful idea on a full scale. I would like to advise international funds such as The Common Fund for Commodities (CFC), Call for Proposals: Actions to Boost the Development of Finance Markets for Social Enterprises GroFin: Small and Growing Business Fund. You can also take part in contests such as School Enterprise Challenge: Join the movement to build Business Skills!
2) I would recommend you to read a number of books that will contribute significantly to your knowledge about business. They are "The 7 Habits of Highly Effective People: Restoring the Character Ethic" by Stephen R. Covey, "How to Make Big Money in Your Own Small Business: Unexpected Rules Every Small Business Owner Needs to Know" by Jeffrey J. Fox, and "Think and Grow Rich" by Napoleon Hill

I have voted and made a comment on your idea or project; so please should you come online soon, do consider supporting my idea BioFSM with your votes and comments
Thank you for supporting my idea with your votes and comments
Best regards

October 18, 2020 15:04

Hello! Your project is extremely innovative, but I would like to suggest some specific advice. Some of them require making choices. And often this choice is really baffling.

1. MVP versus Ideal Product
1.1. "When you launch a project, you can never tell in advance how the market will react to it. Your vision for your product is a hallucination. No need for fantasies. Start with MVP (Minimum Viable Product) and then use Lean Startup (a set of short iterations). This is the only way to create all successful companies. As a result, you yourself will be surprised to see the business you have created. "

1.2. "People don't know what they really need. A poll from the late 17th century showed that passengers desire faster horses. Only Ford, the genius of foresight, gave the world a puffing iron monster called a car."
"No user in the world saw an iPhone until the genius of Steve Jobs completely, from start to finish, formed and brought to the market the perfect product. A few months before the iPhone was released, Jobs ordered a complete overhaul of the product. He did this only because the smartphone that was almost gone into production did not suit the only user - Steve. Smartphones existed before the iPhone, and they all failed. The reason for the failures is simple - the electronics weren't good enough. Do you know what these were the firms and models? It is true that no one remembers these names. "
"Clients simply are not able to desire something completely new - they only know the familiar things."
"For a fund like Sequoia Capital to invest in you, you must have a Strong Vision. Your idea should be bold, strong, initially worked out, breaking the established stereotypes. Therefore, initially she will be hostile and resisted. Forget about any user, even a Stanford professor, giving you product advice. People will call your service gibberish. This is normal for a disruptive startup. The new scares people. But you mustn't give up. "
In general, don't listen to customers. Believe in yourself. You must know what to do.
Such is the advice from respected investors, backed up by facts. Very reasonable. Old Steve can't be wrong.

3. Singles versus team
3.1. Alone, you are doomed. The Y combinator (Harvard among accelerators) simply does not accept startups with fewer than two team members. And for good reason. First, if you are alone in a team, then you cannot convince even your friend to believe in your product. Needless to say about the whole market. Second, the to-do list for a successful launch is too long for one person. There will be neither time nor competence. You will have to program, draw designs and sketches, prepare pitches, presentations, engage in networking, accounting, open a company, and understand contracts. Isn't the list too long even for Alexander the Great?
Plus, Bill Gates had Paul Allen. Larry Page has Sergey Brin. Jobs has Wozniak. That says it all. Need more arguments? But:
3.2. Nginx is a complex piece of software written by one person. Dropbox, whose capitalization exceeded 10 billion, Drew Houston launched alone, and then frantically searched for a co-founder. And finally, Nikola Tesla - this name alone says a lot.

You should feel that you can turn the world around even alone. Otherwise, you won't succeed with the whole team.

4. To take or not to take money from investors?
4.1. You will be committing a crime against your project and against your team if you do not take the investors' money at the moment they are offered to you. Paul Graham. Startup guru. Master Yoda Y-combinator.
"Markets move in a sinusoidal manner. From time to time they are in a fever with the financial crisis. Force majeure happens. These are tough times. Even if you are doing well financially now, take the money. Then they will press you, but nobody will give you money. The project may show negative dynamics in the future. A financial cushion made of banknotes will help you survive difficult times and overcome the "Valley of Death". Otherwise, a crisis will break out, and you will die with your 100% of the company. "
As he looks into the water. Valuable advice. We must follow. But:
4.2. "Don't take investors' money. Fight for the project to the last ruble without surrendering to greedy financial tycoons. Develop on your own as long as a crumb of bread remains in the house. The percentage of your company that needs to be given back in return for investment is too valuable. Today you will give 35% for a million dollars, and tomorrow you will be begged to take 100 million dollars for 3.5%.
"You have to be an idiot to mindlessly throw away a share in a project for some candy wrappers that will still go down the drain."
And remember: "The temptation to give up will be especially strong shortly before victory." Indeed, even Buddha could not have put it better.

5. At what age to start?
5.1. "A million dollar business on the network can only be built by a person who does not yet know that this is an unattainable goal." A successful startup is always a step beyond the existing one, it is building a new world. Only young people have a fresh perspective on things. Only young people see problems that people over 25 simply do not have. Can you think of SnapChat at 40? Names like Zuckerberg, Page and Brin, Kalkanis are clearly signaling the market to invest in the young.
5.2. "An old horse will not spoil the furrow." Young people learn from their mistakes for a long time, and this process is costly for the company. Building a successful business requires wisdom that comes only with experience. Examples of Jack Walsh, Larry Ellison, who built a business at only 35, show the benefits of experienced people. Statistics show that people over 40 are 80% more successful than young people.
"When we invest in young people, our money goes to their education. The team fails, the business will collapse. Then they start a new company, using the experience gained. After several similar iterations, the older founders finally have a successful business. The wise investor will only invest at this moment. "

6. Do only what you know well. Versus. Discover the unknown: treasures are waiting for the horizon
6.1. "Launching a startup is like jumping off a cliff and trying to build an airplane in flight." Reid Hoffman (LinkedIn Creator, Billionaire, Investor). Throw yourself into battle, do the incomprehensible. In the modern world, competition is so intense that all known problems have already been resolved. If thousands of people know about the problem, then you do not have the advantage of a pioneer. The largest companies pay millions of analysts to report known issues. After that, the giants cast thousands of their employees to solve these problems. Everyone wants to make money. You cannot compete with Google. Therefore, tackle only those problems that analysts will never know about. How to do it? Only by engaging in a completely new direction in which no one has experience, including you. You will be the first to gain experience in the process.
6.2. Do only what you know well. Successful start-ups are obtained solely on the inside, on a deep knowledge of the industry. Long-term work in some areas gives a person an understanding of problems that others simply do not see. You need to quickly overcome the "Valley of Death" and make a profit. It is an unaffordable luxury to waste resources on experimentation. For every Columbus, there are thousands of seafarers still feeding fish at the bottom of coral reefs.

7. Know your monetization or just attract users
7.1. Before starting the project, decide on how the service will make money. Do you have a ton of users, cool retention (return) and insane growth that Facebook never dreamed of? Wait to rejoice, history remembers a ton of these failed companies. As a rule, they sell a ruble for 10 kopecks. For example, free services for uploading pictures and inserting to forums, services for free uploading files - such projects are rapidly gaining popularity, but, like two-hundred-kilogram boars, they constantly consume the capacity of server disks and the bandwidth of your communication channels. Soon, losses start to amount to hundreds of thousands of dollars. And so it will be until you run out of money. After all, closing such a traffic project for a startup is worse than stepping on your throat.
More examples - YouTube's appetite was reaching a million dollars a day before it started bringing in the first cent. It's good that it was acquired by Google, which had that kind of money. A lot of YouTube's competitors just went broke. Or recall Groupon, which sold other people's services at half price - soon restaurants, whose revenue fell sharply, refused to serve customers at half price.
7.2. The main commandment of Silicon Valley investors is that a project should focus on only one thing at a time. Growth or monetization. The combination is equal to death. Making a profit from a project that has no users is problematic. So forget about monetization and only think about user growth and retention. We will give you the money. Look who has taken over the Internet now - giants like Pinterest, which has reached billions in capitalizations without even thinking about making money. You know, when you're big, they just buy you for that. As was the case with the hopelessly unprofitable Tumbrl (Yahoo bought it for a billion). In our world, it is important to be a big hippo. Nothing else matters. Instagram, SnapChat, WatsApp, Viber and others like them. There is a tendency that is criminal to ignore. The rest of the world just doesn't understand anything about the internet. Just create a project that users will love, and the money will come to you.

8. Is a technical director needed right from the start?
8.1. From the very first day you found a startup, you need a good CTO. Better if it is a genius with Asperger's syndrome. A quiet type, avoiding people and spending the whole day at the computer simply because he has nothing else to do. Such a person can hack the Pentagon network in three days, asking for only two burgers and a two-liter bottle of Coca-Cola.
If you start without those. director, then your project will fail. You just waste a lot of time, initial motivation (fuse is very important), but you can never do cool tech stuff, and your service will go down at the first load. You will have to rewrite all the code, and this is at the moment when the money has already run out, and competitors saw your takeoff and copied your service in two and a half days.
Freelancers will begin to blackmail you, realizing how much you need a new function, and will take the project hostage. One crafty freelancer can suck a hapless startup's wallet dry. As a result, the latter will go around the world with a cart, taken away from the nearest supermarket.
Quality paid development is a utopia. For example, Indians (inexpensive literate freelancers) confuse a footer with a header. Think for yourself, your English is a foreign language and theirs too. Broken phone in a square. Belarusian developers will take money and disappear, realizing the opacity of legal boundaries.
After all, there are many more gifted technical directors than there are good entrepreneurs with ideas. I will tell you exactly. Just look at GitHub - how many talents there are who mold beautiful dummies, and do not find use for their technical genius. They need an entrepreneur with an idea, they themselves are looking for such.
8.2. Why do you need a CTO? You can always hire a freelance student or start a WordPress startup like Groupon did. Jumla to help you. Are you not talking seriously? Are you a serious entrepreneur yourself? Most of the hypotheses are tested with DruPal.
Pinterest was made by non-tech guys. Yes, they changed several development teams, but they knew what they were doing and in the end they won. As the project grows, those. You will need a director, but first you need to do more realistic things. You can't find a good programmer during the day with fire. Skilled guys work for large companies. Headhunters from IT giants are setting up surveillance and round-the-clock surveillance of the homes of specialist coders. As soon as programmers step outside their home, they are immediately seduced by multi-million dollar contracts. Recruiters shake puffy checkbooks in front of them and even show them pictures of yachts that will become the property of programmers after just three years at Google. So don't even dream. Look, the Silicon Valley forums are filled with sobs from founders who can't code. It gets to the point where founders with a design or economics background start learning Ruby or Python themselves. There is nothing to do. The best way out is the friendly guys from India. Take it inexpensively.
Such is the advice. Sounds reasonable. Looks logical, especially if you remember 8.1.

9. Work with or without rest
9.1. Work hard around the clock, otherwise you will achieve a result called "nothing." Bloomberg, who became a billionaire and mayor of New York, early in his career at a brokerage firm worked even during lunchtime, when everyone else went out to eat hot dogs and drink coffee. How many of his colleagues do you think became millionaires? That's right, only he is alone.
In the Y-combinator, it is recommended to close at home and not go outside in the first couple of months of work on the project. Don't go out at all. Order food at home and invite housekeepers. Of course, do it over the Internet.
Do you have a family or a girlfriend? The startup is prohibited from knowing these terms.
9.2. Strike a balance. Mandatory time for rest, family and friends is necessary - this will allow you to collect your thoughts and simply increase your work efficiency.
Do you know the story about the driven horse? Or about sharpening an ax. Two foresters argued who would cut down 10 larches faster. One rolled up his sleeves, and only the chips flew. And the second will chop, chop, and then sharpen the ax. So the second one won. It says a lot.
Not only will you be left without money in case of failure, you will also lose all your friends and family. Think about it. The moral support provided by the family cannot be overemphasized.

I have voted and made a comment on your idea or project; so please should you come online soon, do consider supporting my idea BioFSM with your votes and comments
Thank you for supporting my idea with your votes and comments
Best regards

October 12, 2020 11:58

Dear fellow entrepreneur,

As we are entering the last month of this competition, I want to share with you several things that I learned throughout this whole journey.

I figured out that PURPOSE is the only thing that drives a business. When the purpose is gone, that's when growth stops. So I want to encourage all of us to go back to the basics. Ask ourselves, what drives us to start this innovation? What is our deepest desire? And why we want to do it? I hope that this piece of advice can help you as well in your journey, and wishing the best of luck for you

PS: We are still looking for some comment and feedback for our project. Perhaps, you could drop by and share your thoughts? As we only have limited voting time a day, We'll make sure we vote one more time for your project if you drop a comment :)

Here is the link to our project

Best regards,
New Revolution

October 10, 2020 20:21

Dear friend,
It was indeed a long Competition but the journey we have ahead of us is more exciting. Sustainable development should always be our first priority. Let/s all come together, unite and make the world a better place for us and future generations. Your idea / project is just awesome. Being a social entrepreneur requires a lot of sacrifices and your passion and drive will make your business to succeed.
I am inviting you to support me with comments and to also support other entries to get your bar moving before we reach the finish line. Read the Campus BLOG for more details! You can support my idea Building The Infrastructure For African Culture. at:

Wishing you all success in your entrepreneurial endeavours.
May your new business flourish, may you reap your rewards and may you reach your dreams.
Good luck with your new business!

Kind regards.

Umar Imam
CEO / Co-Founder
Afrik Designers brand.

October 10, 2020 20:16

Dear friend,
It was indeed a long Competition but the journey we have ahead of us is more exciting. Sustainable development should always be our first priority. Let/s all come together, unite and make the world a better place for us and future generations. Your idea / project is just awesome. Being a social entrepreneur requires a lot of sacrifices and your passion and drive will make your business to succeed.
I am inviting you to support me with comments and to also support other entries to get your bar moving before we reach the finish line. Read the Campus BLOG for more details! You can support my idea Building The Infrastructure For African Culture. at:

Wishing you all success in your entrepreneurial endeavours.
May your new business flourish, may you reap your rewards and may you reach your dreams.
Good luck with your new business!

Kind regards.

Umar Imam
CEO / Co-Founder
Afrik Designers brand.

October 5, 2020 13:58

Greetings from Nigeria once again.
I hope you are doing great?

Dear fellow campus member,

I find your project highly innovative and needed in such a time as this, and I thought to stop by and check on your progress thus far and must say congratulations for your efforts so far.

We all need to put in more efforts to achieve our dreams. So I just wanted to say that you keep up and be encouraged to do more.

Entrepreneurs make good use of opportunities to create new businesses and turn them into gains.
So they offer new and slightly different things. Such entrepreneurial spirit strongly contributes to the modernization of our economy.
Every year we see new products and technology.
All these products and technology aim to satisfy human needs in a suitable and beautiful way. Your idea is great. It takes just one idea/project to transform the world. As you keep working hard towards your dreams and to add your quota in the improvement of the world, I wish you the very best. Thank you very much for implementing this wonderful idea.

And let\s I forgot, I wanna use this medium to appreciate your immense contribution to the campus and to my idea in particular, I request your continuous support.

So finally before I go I would like to ask you.
How Do You Manage Risk
And Uncertainty In Business?

Suppose you about to launch a new product into the market and your initial survey indicated a 70 percent probability of achieving your desired market share. You conducted another survey and the results indicated only a 55 percent probability. Will you proceed with your initial market entry strategy? Call off the launch? Or Conduct the third survey?

I\m Inviting you to Contact me, on my page to learn strategies for managing risk and uncertainty in today/s business world. Will be expecting to hear from you soon.

Thank you!

With kind regards,

Umar Imam
CEO / Founder
Afrik Designers brand.

October 5, 2020 13:57

Dear friend,
Greetings from Nigeria,
Finally you have submitted your idea project, well I say to you congratulations and welcome to the campus I wish you all success in this College.
In this fight for a sustainable future, what we need is innovation; something which is not necessarily new, but which makes us look at things from a different angle.
I believe this is one of the major motives of this community which we are a part of. Taking one step together hand in hand towards our goal is the only way we can achieve it. So I wish you the very best in this endeavour of yours and hope to see you together in the new tomorrow.
Today I wanna shear with you some tips on How To Future-Proof Your Business During A Recession.

No business is immune to the effects of recession, but you can take this steps to protect your business.

While this depends on the type of the business or product/s, incorporating technology will help you streamline will help your processes and make business more easier.

The truth is you can/t predict the future, but the more ideas you have the better. Start Now! Create an list of ways your business could adjust to the needs your customers may have during a recession.

Don/t wait until you notice business is slowing down before you take an action.
Create a go- to- market plan and of course, a financial plan.

For more information please do not hesitate to contact me via my email [email protected] and follow me on Twitter @oneyoungperson / Good luck with your work and wishing you all the success on your journey. Please try to keep in touch.


With kind regards,

Umar Imam

CEO / Founder
Afrik Designers brand.

October 3, 2020 19:22

Dear campus [email protected], As we are gradually coming to the end of this competition, one important thing I want us to consider is that the organizers of this competition will appreciate if we forge ahead to execute and sustain our ideas with the necessary skills acquired from the trainings, others inputs and from campus articles; and that is whether we emerged as the eventual winners or not. In view of this and in addition to my other previous comments on your idea, I am sharing with you the 5 important Characteristics You Need to Sustain Your Startup as enlisted in the one of the campus articles.

While most entrepreneurs will say that passion is at the very core of sustaining every new business. And although it could not be agree more that passion, motivation and will are one of the most pivotal characteristics for keeping a business alive, beginner entrepreneurs should have additional 5 significant characteristics in order to get a startup company on its feet and sustain it.

Abundant Patience
In the early stages of your business, it is highly unlikely that everyone is going to know what you are doing and be very open and supportive of it. With a little bit of luck your business idea is going to reach fame in no time, however, most of the time, you have to become friends with time that is passing by. Patience is key to sustaining your startup. Take some time to stop and smell the roses. Just because your company is not evolving at the speed of lightening does not mean it is failing.
If you are trying to build a brand that is going to provide solutions to people everyday problems, and you are trying to implement this solution into their lives, you have to accept the fact that it will take some time. Your future fans and clients will probably take a while to embrace your new company, and in order to stand the test of time, you are going to need a lot of patience.

Precise Focus
While it is important to remain focused on your business goals and work on pushing your startup in the front rows of the industry, you should be focused primarily on customers. In other words, become customer obsessed. By all means, do not become so obsessed that you will go about changing your brand and doing whatever it takes to please every single person. Stick to your vision, but keep your followers and clients in mind at all times. How do they feel about your brand? How can your unique vision help their lives?

Persuasive Communication Skills
The truth is that communication can either make or break your business, in several different ways. You may have a supervision, an authentic idea, and a business model that is going to hold up no matter what, but if you are not a good communicator as an entrepreneur and do not know how to portray your company to others nobody is going to want to hear about your startup. You need to be able to practice communication and do it on the regular. Whether it is inside of your company, communicating with your employee or partner, or outside of the company, pitching your ideas to third parties, you are going to have to learn to use words to get into people minds.

Now, you might be thinking, who starts a company without having a vision? Most entrepreneurs have some kind of a vision, but we are talking about the kind that is going to push you through the hardest of times because you can see so far, there is no stopping until you get there. In order to sustain a startup, you need to have a vision, not just for the present or close future, but for the next 20 years. Once you reach your first set milestone, you should not just sit around and wait to see where the road will take you. Your vision should be your guide throughout the entire process, and once you reach each milestone you are going to find it all familiar because you have envisioned it from the very beginning.

Cautious Management
No matter what you start off with, pennies or millions, you should be very careful when it comes to your assets. Startups are a gamble to a certain degree, but great leaders know how to spend and when to invest their money. They do not waste a dime, and they know when they should invest millions when necessary. Get educated when it comes to finances and startups in order to avoid making bad financial decisions that will drive your business to the ground.
We consider these five characteristics predictors of future success. They might not always determine the outcome of your startup because there are various other factors to take into consideration, that might influence the sustainability of your business, and that might not always be in your control. But, these five traits are important to have in order to control the situations and aspects of your business that should not be left up to fate.

Dear friend, I hope you will derive some benefits from this. Also, please do create time and take the campus online trainings as the trainings are there to help campus members understand what it is to be an entrepreneur.

Finally, I have voted and commented on your idea; please consider supporting my idea with your votes and comments @

Best of luck in your implementation.

September 30, 2020 15:52

Dear [email protected] Lars, your idea is awesome and I thank you for such an amazing idea. ongratulations dear. However, while reading through friends ideas and projects , I discovered that some of us are yet to understand the journey we have engage ourselves on, because we are not voting others ideas or projects and not even voting our own ideas or perhaps not visiting the platform in months and it looks as if our ideas or projects are just there waiting for us to attend to them; why, because this is an institution and not just a competition. So, in addition to your solution, I am sharing with you a letter to all entrepreneurs from one of the campus articles; meant to encourage me and you in this journey we have decided to engage ourselves. So please read and get motivated.

Dear Young Entrepreneur,
How are you and your business today
Having stepped out to start your own business, let me first say a big congratulations to you
Your life is about to change, that is it, if it has not started changing already. I am writing this letter to let you know why I think so.
I know you are very busy and if you are not, you will soon be, so let me cut to the chase. Now an entrepreneur, time means a whole lot to you. As a matter of fact, it is your most vital currency, unfortunately, though, you do not and will never have so much of it.

When I first heard that you have decided to become an entrepreneur, to chart your own course in the crazy world of business, a part of me was really excited and then the other half was a bit worried.

Let me tell you about both halves, so you know.

I was excited because you have decided to walk a path in life that many people are so scared of taking. Too many people out there have dreamt of launching out and be an entrepreneur, of turning their idea into physical reality and build a real business from it, of giving their dream a chance to happen in the marketplace, but only a few have had the guts to take that bold step. For the rest, they simply continue to sit quietly in their couch of rationalizations or pretexts and stare at the screen of their business idea with the hope that one day everything will turn out perfect and then they would get up and do something about it.

I have seen many of such folks and I suspect you know some of them. I call such people the Dreamers United Football Club and nothing more. They prefer to just dream and dream about being an entrepreneur than to take steps to become one. They have a business idea, sometimes even more than one, but they hold themselves back from taking action. In their minds, their ideas are running on full production scale, but in reality, nothing is happening. They just stay put in their comfort zones and watch the caravan of time and opportunities drive past them. Well, I really do not blame them. Truth be told, being an entrepreneur is not breeze. It comes with its own level of stress, unknowns, and fears. And who likes stress, unknowns, and fears, anyway

Yet, you looked past those factors and still chose to do this, to put yourself on the line, to defy the odds and enroll yourself in this new profession the profession of starting an enterprise and seeing it grow and add real value to the lives of people and create sustainable wealth in the process. For this, I salute you.
Think of the number of lives your business will transform. The capacity you will develop. The jobs you will create. The mouths your business will feed. The innovations it will birth. The culture it will influence. The revenues it will generate. And the great contributions it will make to national and, yes, global development. Actually, your taking this step to start is the beginning of something monumental the birthing of a great future, more like it. So, you can now see why I am excited for you, right

Having said that, let me talk to you about why I am a bit worried.
Actually, I am not here to scare you off, but neither am I here to hide the stark realities from you.
So, I will say this to you, straight up. If I push your buttons in the process, please do not mind me.
I am only doing this for your own good.

Being an entrepreneur is not childs play. This is not bread and beans I am talking about here. I am talking about real involvement and commitment on your part. Starting and building a successful enterprise requires real work and sacrifices. lots of it.
For your information, there will be long and lonely nights.
There will be days when you question your sanity for taking this step. There will be days when customers, employees, suppliers, family members, or government will not be there to encourage you and you just have to encourage yourself. There will be days when it seems like the world is spinning so fast and you just cannot seem to get a hold of things or connect the dots. Days when you do not feel the usual juice to hit the street and make a sale. Days when the eyes of your rising costs and falling profits just refuse to blink. What would you do

Yes, I agree with you. Being an entrepreneur makes you free. You are free because you are now your own boss, but, mind you, you are not free from the responsibilities that such title places on you. You can choose to wake up and go to bed anytime you like, nobody will question you, but then remember you are an entrepreneur and it is your duty to stay responsible. Responsible entrepreneurs stay true to their commitments and they operate with a certain sense of urgency in the way they approach life and their goals. As an entrepreneur, your daily habits will have to change and you must be willing to give up short term pleasures to achieve long term gains.

This is not the time to play around. So, snap out of your wet dream and smell the coffee. Nobody is going to take you by the hand and lead you all the way to your destiny, toll free. The world is too busy to pamper you to success. You must learn to paddle your own boat and tell your own story. But as you do so with focus and diligence, here is the good news, help will begin to meet you along the way.

To build a successful business, you must stay discipline in the way you manage your time and priorities, manage relationships, deal with money, take care of your health, serve your customers, and how you deal with the issues of leadership. Do not let your small beginning make you small minded. The size of your vision really matters and must be taken seriously. And then always know why you do what you do; let your purpose guide and compel you to be the best version of yourself.

Trust me, being an entrepreneur is a different kettle of fish.
As an entrepreneur, you will not only be expected to change the way you think, but also to change the way you think about the things you think about. Remember you are not the only one in the market. There are many others like you out there. In business, they are called competitors. And they are there to compete with you and win over your customers. So, you must sit up and constantly look for better ways to have your customers fall and stay in love with you. Learn from your competitors. Of course, they have a lot to teach you, but in doing so, remember that you must not lose that very thing that makes you unique. Your uniqueness is your trump card, so guard it and never lose it.

And that reminds me. Having good products is good but please do not assume that because you have good products, it will always sell itself in the market. Well, that era has come and gone. In this era, your product must not only be good but you must also learn how to sell it well.

This is the mistake most young entrepreneurs make and I really do not want you to make the same mistake. So, if you do not know how to sell, then go learn it. As a matter of fact, if you do not know anything, go out there and learn it. There are countless of quality resources and good people out there who will be willing to teach you the right stuffs. But then when they teach you, please endeavor to take consistent actions and fine tune your process because only then will you improve and produce the results you seek.

Certainly, I cannot tell you everything you need to know in this letter but I promise to always stay in touch and write to you every so often. But I hope you can find meaning in what I have told you so far and get proactive. Please do not be scared. But even if you are, not to worry. Every great entrepreneur you have heard of had once experienced fears. When I started out as an entrepreneur years ago, I had my own fears too. So, you are not alone in this. It is normal. It shows you are human. But what I can say to you is that you should not let your fears stop you. Use them to your advantage.
Approach your business with boldness and grit. Let your fears open you up for quality learning and gratitude. You can pull this off and I believe so much in you. Just stay focused and positive. Stay honest with yourself, do the work involved, and never, ever lose sight of your big picture.

I got your back on this.

Dear friend, I hope this helps in motivating you to pick up from where you stopped and keep forging ahead

Best wishes in this journey and in your implementation. Stay positive on the competition. It teaches us a lot of things to keep us sailing to the beach.

I have voted and made a comment on your idea or project; so please should you come online soon, do consider supporting my idea Eduheal with your votes and comments @