Best Projects 2020 features all the nominated entries submitted ‘Submit your Project’ category. All the entries consist of innovative projects run by existing enterprises in the form of businesses, NGOs or informal programs.
More Than English Colombia
Published on July 6, 2020 um 18:04
Type of Enterprise
Year the ngo or company was founded
Explain your project in details:
Colombia is a country which, despite its problems, is experiencing a positive transformation. New enterprises are opening and more foreign investors are willing to invest in local businesses. Even though the country is opening up to foreign influences, only a small percentage of the Colombian population speaks English. In my opinion, this language is essential if we want to see economic growth and cooperation with foreign investors to continue. Unfortunately, education in Colombia is a privilege, especially, when we talk about learning foreign languages. English courses are expensive and most of them follow the Prussian pedagogy which is based on punishment for making mistakes. Its not surprising that students get discouraged very quickly. Reacting to COVID19, schools moved to digital platforms, like Zoom or Skype. However, it is not the optimal solution because of the unstable Internet connection in the country. Reacting to this situation, we designed a new way of teaching English online. Were using a variety of platforms, including Twitch and Facebook that allow us to stream classes without strong Internet connectivity. We make our classes interactive, fun, and engaging. We have provided affordable, high-quality online English classes to more than 500 students and received positive feedback. Our efforts got noticed and have been hired by the Municipality of a Colombian town to provide quality education for underprivileged students. We aim to democratize the English learning.
Impact of your enterprise on sustainable development
According to the organization "Education first" only 5% of the students from the public schools in Colombia had a B1 level in English in 2016. However, these results focus mainly on big cities like Bogotá, Medellin, Barranquilla, etc. If we visit small cities or rural towns we are going to find that the percentage is even lower. As an organization, we want to increase the level of these students and the community in general. Our objective is to improve the English level of people to impact their lives positively. We are using two ways to measure the impact of our project: 1. Every month we evaluate the English level of our students to see how is the learning process going. We don´t compare the results between each other but between themselves. In this way, we can see the improvement they have gotten. 2. Every year, students from the last year in high school must take an exam named "Pruebas Saber pro". This test evaluates different subjects including English. We are going to compare the last results with the ones that our students will get once they take it.
Sustainability and future plans
As an organization, we want to democratize the English learning with the help of technology to our target (low-income families). They learn English through the different platforms that we use and by the different strategies we manage to make the classes fun and engaging. Our business model has two lines. 1. City halls and municipalities: With our project, we can manage to have hundred of students at the same time and give classes. For towns from rural áreas is a good opportunity as the project is affordable and easy to run. 2. Regular students: We are already working on acquiring our platform to make the experience even better. Once we have it, we are going to open English courses at prices that can be around 10 dollars monthly. In this way, we will ensure everybody can afford it. We believe we can scale up this Project and make a positive impact on the whole continent.
Your profile as an entrepreneur
My name is Alejandro Clavijo, 32 years old Colombian. I have a degree in Agroindustrial Engineering, however, my interest in helping others and love for teaching addressed me to become a teacher in rural schools of Colombia. In the last 5 years, I have dedicated my life to offer English classes with the help of volunteers from abroad to people from all the social classes but focusing on people with low-incomes. This year, Arturo Canchon joined the team and with him, we start to create new ways of teaching. Once Covid-19 put us in quarantine He and I decided to try new ways of teaching. Colombia is having a very positive process of transformation and I do believe the learning of languages is going to contribute a lot in the economy of Colombian society in the coming days.