Best Projects 2022 features all the nominated entries submitted ‘Submit your Project’ category. All the entries consist of innovative projects run by existing enterprises in the form of businesses, NGOs, or informal programs.

LMCATION

Your title/position Founder
Type of Enterprise registered company
Year the ngo or company was founded 2020
Website LMCATION

Explain your project in details:

To inspire and empower women of all shapes, sizes and color, every single day, by the collection of SLEEPwear, SWIMwear & ACTIVEwear. CULTURE We create jobs for women, so they can help themselves and be independent. We mentor women, giving them support and sharing our life experiences both good and bad to color their lives. We share stories of aspiring female business owners their struggles and their successes - with the community as an inspiration for others. We organize gatherings to build authentic relationships offline and empower one other face to face. We train and grow female-owned small businesses to support the community.

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Impact of your enterprise on sustainable development

SDG #1. Provide work to the poor and marginalized (40%) Sustainable income, a better future SDG #5. Work with underprivileged women Offer the fabric and the know-how (40%) They can earn a living for families like men SDG #8. Pay fair wages Offer training to our employees (60%) Improve products to serve customers SDG #10. Each LMcation garment is cut and stitched locally in Vietnam by our small suppliers, from single mothers to the underserved (40%) and disabled (20%) SDG #12. Pack our products in paper, canvas, tote bags and recycled nylon bags. Already saved almost 3000 nylon bags since launching.

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Sustainability and future plans

DISTRIBUTION - TECHNOLOGY DRIVEN Currently, we are selling products at our retail store, on owned media and local Ecommerce platforms. From Q3 we will launch eco friendly fashion products and expand to the Southeast Asian market. From Q1 next year we will launch a new platform to help customers to try product virtually and help our women communities sell products. We will keep training them, bringing them up to LMcation standards and introducing their dream products to the world. BUSINESS MODEL Currently our revenue comes from selling products From 2023: we have another revenue stream from commission on product sales from our women communities. Our PROJECTED REVENUE is 20 MILLION USD in 2025.

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Your profile as an entrepreneur

I'm Anh Thu - the Founder of LMCATION - A Fashion brand empowering women in Vietnam. With 11 years experience in multinational company of beauty, nutrition, personal care and service, I decided to set up my own company in Apr 2020. I have a year working in a social enterprise, see how people with disabilities work and I see that they have the potential to grow, so I have decided to make my own brand different from other fashion brand in the market, that's supporting and empowering Vietnamese women and people with disabilities. In Feb 2022, LMCATION is one of top 20 winners of the SheDisrupts Vietnam 2021, a social impact venture competition and pre-acceleration program for innovative. In Mar 2022, LMCATION is Top 30 Golf Tournament for Startup 2022

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