Published on June 16, 2016 um 20:25

Explain your idea in details:

Have you ever had a bad service experience or even a worthy recommendation about a brand or a product that you wanted to share with other people but you had no place to do this? Here we are - FiDBarks is designed to solve this challenge! We are trying to create an online platform in Africa where people can share their views about brands, products and services and also governmental agencies! We are doing this to give more power to people and eliminate the low-quality and abusive products, services in African countries. This is a huge project that aims to improve the markets and offer better services to citizens. Through this, we are trying to give power to the saying The client is the King and give clients the opportunity to say their word! while directly protecting the brands through the voice of their customers (VOC) Objectives: 1. For Consumers We aim to create the largest online community of consumers in Africa- a one stop shop for complaints and commendations for products, services and businesses. Through this platform, costumers will have the ability to rate, review, and recommend anyone, brands or products. FiDBarks will also serve as a platform where people can search for ratings, reviews and recommendations in order to help them in buying items, services, ect. The platform will also provide an excellent opportunity for people: to make money while giving feedbacks for brands, companies. 2. For Brands FiDBarks will serve as a one stop shop for Consumer analytics in Africa. It also aims to become a robust platform for advertising and targeting consumers. The platform will provide a great marketing opportunity for brands: The ability to emerge within the top searches by consumers based on ratings and subscriptions/Ads spent. 3. For Countries and Government agencies FiDBarks becomes your trusted platform for citizens voices

Expected impact of your idea on sustainable development

1. VOC (Voice of the citizens and consumers) 2. Get Companies to be more responsive 3. Empower the consumer and ensure he/she gets value for money. 4. A robust database for Governments for economic planning sakes. 5. Sustainable increases in business metrics such as CSAT and ultimately Revenues of Companies 6. % of profits goes to Charities nominated by users after we declare a profit-Giving feedbacks pays! 7. Employment creation and generation. 8. Contribute to the development and proliferation of more data scientist and Big Data in Africa

Plans for implementation and sustainability

Business Model-Freemium and Premium
Positioning-Vertical and Horizontal positioning
Core-Aggregation of feedbacks into business analytics
Revenue Streams-Analytics, Mystery Shopper, Adverts, Subscriptions
Financing source-Self funded, Idea also amongst the 1000 TEEPreneurs in the TEEP 2016 program, Idea also selected by BOI YES program for funding and mentoring.

Your profile

A graduate of geology from the Univeristy of Ilorin, with a passion for commerce and technology, I have over 8 years experience within the Telecoms sector spanning different cross functional departments such as L&D, Customer service/experience, Sales and Telecoms Marketing. I am currently undergoing an MBA at the University of Roehampton UK and have certifications such as Certified IAES telecoms marketing, CENTUM Learning trainer etc. I am and have always been entrepreneurial having been born into a family where my father was an astute business man with hands in construction, Paper, Oil and Gas and a politician in his days. However apart from my childhood and family influence, I believe that Africa will only attain its potential via social enterprises created by the youths.

Stage of Idea

conceptual stage, planning stage, start-up stage

Picture upload

Picture upload

Post a comment


August 25, 2016 15:27

Hello comrade,
You conceived a great idea when you push it hard into execution. I support it by votes and comments. What to do is just don't give up even when you don't make in the competition.


July 27, 2016 10:01

Way to go, Yinka.
We'll do our bit for this nation and the global world, as best as we can and leave the rest to a generation trained to surpass even that.

Lola Johnson

July 7, 2016 09:50

Great idea Yinka. Wish u more grace and wisdom.
I have an observation though, yes we know what bad service can do do to a business/brand/product etc., but let's not forget that in the midst of these bad customer services and good/excellent customer service. So as we trying to focus on phasing out bad service lets not forget to recognize the good services. I am, always have and always will be an advocate of good customer service. Well done great man.

July 3, 2016 22:59

My idea "Opon-Imo" was nominated for the Youth Citizen Entrepreneurship Competition in the Best Idea 2016 category. Please read my idea at and I would be happy if you support my idea with comments and votes!
You can also use this short link:
You can support my idea by
a) voting for it
b) commenting and giving positive feedback
c) tell your friends about it to do the same.
Thanks for your support!

TeeJay Arsenal

July 2, 2016 16:45

Nice one bro.... and this is a great idea keep it up.

TeeJay Arsenal

July 2, 2016 16:37

Nice one bro, great idea i believe is a good resources for our great country keep it up.

Amazingly Graced

July 1, 2016 12:51

Great Idea! Unique too! Welldone Adeyinka

June 29, 2016 00:11

Good idea! I have voted for you. I kindly requested that you read about my idea too and vote for me via this link .Together we can create a better society.


June 27, 2016 16:59

I really like this idea , I think it would be very resultful and needed in this country

June 27, 2016 13:25


Just voted for your idea, and I wish to have your votes after viewing my idea.

June 27, 2016 11:47

Hello Adeyinka,

Your Idea is great! I cast my vote for it. You may also wish to vote and comment on my idea,

I will appreciate a lot!

June 26, 2016 23:31

Hello Adeyinka,
this is a great idea and i have voted for you. Please you can read and support my idea with your comment and vote.
together we can create a better society.


June 26, 2016 00:29

Hi Adeyinka
I like your project idea and am impressed. Thank you that you considered sharing it with us. I have voted for you.
I kindly requested that you read about my project too and vote for me via this link I will appreciate your contribution


June 24, 2016 14:41

Awesome product and idea

Abimbola Ayanda

June 18, 2016 14:29

I have been added or invited to join several groups and pages on social media especially on Facebook. However, FiDBarks is one of f my favorites I follow and look forward to it's posts.
This platform is awesome, prompt to responses, take up issues as if it's their personal issues. To crown it all, I enjoy the joy and gladness people experience when they get their issues attended to, solved or taken up responsibly.

Awotundun Akinkunmi

June 17, 2016 10:21

It's a good platform.