Best Ideas 2019 features all the nominated entries submitted under ‘Submit your Idea’ category. All the entries consist of innovative solutions or propositions for an enterprise that champions the Sustainable Development Goals. They can be on the conceptual, planning, or start-up stage.
Explain your idea in details:
Moow! Life simply means More life through nutritious milk and sustainable income to small scale cattle farmers.The main objective is to help pastoralist women cattle milk to reach consumers in a safe and decent packaged form. Moow Life will work closely with districts veterinary center so as to train and educate women on how to take care of their animals and increase production,Establish milk collection center for weighing and inspection of milk,process milk into fresh milk and yoghurt, pack and distribute. Products will be available in wholesale and retail in Manyara region and nearby regions.
Expected impact of your idea on sustainable development
The idea will not only provide sustainable income to pastoralist women and other small scale cattle farmers but to motorcycle owners who will be transporting from nearby villages milk to the collection center, Employment to women who will be weighing and inspecting , youth working in the production process and packaging. Also enable youth to employ themselves as small scale distributors who will be distributing in streets with bicycles. Safe and nutritious milk will be available in Manyara region and nearby regions too. Moow! Life activities centering on bringing economic liberation to women who are the care takers of families, with income they will be able to support their children especially girl child supporting their education and reducing early child marriage. Measure of the success of the project will be the increase in supply of the milk and consumption of product in the market.
Plans for implementation and sustainability
The business model will be simple, small scale cattle farmers keeping cow at home will be contracted, trained with frequent quality control tests.Milk will be brought as soon as possible to the center while fresh, processed and packaged . Moow Life will have two products, fresh milk and yoghurt. Distribution will be in retail and wholesale. Owner will provide land to set up building, expecting machine and technology from investors and loan from local bank .We are planning to collaborate with the ministry of agriculture, livestock and fisheries in Tanzania and Tanzania dairy board
I am a start up agri-preneur born and raised in Manyara region Tanzania.I went to Tanzania Adventist school for Primary and secondary education then later joined Arusha secondary school for advanced secondary education. I have a bachelors of Business Administration from St Augustine University of Tanzania class of 2011. I also Have a master of Science in Entrepreneurship from Mzumbe University class of 2014. My parents have always been my motivation into entrepreneurship urging me to have a business of my own than seek employment, so after graduating from University I worked in our family shop and in 2017 started Golden pot food supply with my cousin where we produce nutritious maize meal flour. I am a passionate and patient person, giving 100% to everything I set my mind on yet patient giving it room and time to grow.