About me

fields of expertise

Business Analysis, IT

I´m constantly looking for

New ideas and ways to market the idea.

My profile

Nothing special, just a normal being with plenty of inspiration to succeed and make a difference in the society.

I am..

First name / Last name

Abhinav Chauhan


Project Overview

Peacers.org: People with Purpose

"Be the change you wish to see in the world" - This is the core concept behind this project. Increased exposure and engagement in social media has immensely raised the social conscience among Indian youth. We possess both intention and dedication to bring about a change in the existing social problems and situations. The youth and conscious citizens spend their hours and effort sharing, talking and spreading the awareness. However, they get overwhelmed by the negatives or negative thinking: 1.) the thought that a normal citizens effort might not make a difference and will get unnoticed. 2.) Often they receive mockery, when talked about the righteous. 3.) Blaming others to make things better rather than starting with oneself. Thus, the social awareness among youth fails to spread into the masses and is often short-lived. This idea is to remodel and churn our social awareness and involvement, to make India a better nation into a national campaign. The campaign asks an individual to pick a social cause and spread the awareness among the masses. We do this by using a printed wristband with a message to bring a positive change. This clearly and effortlessly transmits the message among the masses. Moreover, it asks the individual wearing it, to change their behaviour, thoughts, attitude or actions thus empowering the youth and citizens. So, our prime objective here is to change peoples mind-set, encourage moral behaviour and spread this wave of change to make India and Indians, a better nation and better citizens.

View More