I am..

First name / Last name

Harsha Chelle


Project Overview

HOPE: Human Oneness and Peace through English – A Global Initiative

The idea is to create a unique one stop online resource center for learners/teachers of English language that promotes peace and cultural diversity based on the concept of human oneness. First, a website would be created to provide teaching-learning resources for all levels. All content accessible on the site would be focused on the underlying oneness, offering a glimpse into the amazingly wonderful cultural diversity of our world. Registered individual users could win appreciation from HOPE by getting an institution (school/college) to register. Teachers of English from across the globe would be registered content developers to develop content in tune with the objectives of HOPE. Classification systems would be used to organize data on the website based on aspects of ELL/ELT and country/culture from where it is sourced. High school students/undergrads could take up mini projects to study and understand how various traditional knowledge systems and cultures could be incorporated into the process of language learning. Select projects would be awarded certificates of merit. Promotional strategies such as free newsletters, complimentary tools, online chat sessions, webinars in addition to quality services and regular updates of website can ensure repeat business and customer satisfaction. The subscription business model of monthly/ annual membership fees guarantees an upfront profit to the distributor and delivers value for money to the client in terms of access to teaching-learning materials/resources. Most institution/individual members can save on what they would have spent on buying books/attending courses and benefit significantly by registering at HOPE because it covers all aspects of language learning and offers ample practice material, tests and online guidance from experts. As an e-business HOPE can reduce business operating costs in several areas such as transactions, customer relations, maintaining database, number of employees, besides saving time to focus on profit making, development and expansion.

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