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A pleasant day to you.On behalf of our company K2017247034(South Africa) Pty Ltd .I would like to avail our services and that we present and propose to you our “No Hungry Students Campaign” This no hungry students campaign founded in 2020 is the brain child of Michael Sebesho who was a beneficiary of a similar program at the University of the Free State from 2010-2014. I Michael Sebesho who was at that stage was enrolled for a BA Business Management undergraduate qualification. An entrepreneurial course from the University of the Free State . As part of my lifelong learning experience I have embarked on an entrepreneurial journey that will allow me to use all the fundamental principles that were given and taught to me in lectures with the aim of getting practical business experience
At this point in time the Northern Cape my hometown was undergoing a severe drought which threatened food security. Therefore I Michael Sebesho could not just sit back and do nothing about it.
As I began to conduct research and explore various ideas. I noticed that a large number of people throughout our hometown city had fruit bearing trees and some form vegetation in they’re gardens.
I soon recognized that this could give homeowners and schools in and around the Kimberley area to be part of an organic urban farming operation that will manufacture high quality food and fruit production as well as processing the food into finished products.
How it works
The idea behind the No Hungry Students Campaign urban farming initiative is that we as South Africans don’t need massive area’s of land to farm on a sustainable micro level with little or no land. To become a No hungry Students campaign farmer all a person needs to have is a piece of land /yard that’s available that will allow us to plant some vegetation and fruit some just contact us with trees or a tree and vegetation that bears at least 5 kg of fruit and at least 1 kg of vegetation per harvest.
We intend on having a functionable website, where individuals/schools and cooperatives with land can fill in their contact details and type the number of fruit trees they have or wish to have we strongly in courage that who ever is in charge of the land should take time to assist and learn as much as they can to truly grow and learn where possible.
We will follow up and add them to our network of schools, home owner’s and cooperatives. We will then arrange a visit to the perspective client at a convenient time to either inspect , plant/ harvest this fruit and vegetation. Home owner’s, cooperatives and schools are compensated with our other No hungry students campaign products or paid in cash or a combination of both .
We intend on partnering with a local gardening agency or agencies as well as department of Agriculture and Environmental Affairs. Those partners will assist in providing an online support system that answers home owner’s , cooperatives and schools with all possible queries.
Those partners assist us with fielding the queries and giving advice on how to best to care for the vegetation and fruit bearing trees to ensure the maximum yield of fruit. Our services are free of charge but with time we will charge a minimum fee to cover operational costs as our clients network increases. Our partners would help us create a regular blog post that touches on various topics that could be helpful to our clients.
Spanish, sweetcorn ,peaches, grapes, lemons orenges,bananas are currently our main fruit and vegetation trees that we like to harvest. These trees and vegetation continuously grow unrelentlesly under our dry weather conditions. Other than these fruit bearing trees. We would love to expand our production range however and looking at other forms of vegetation and fruit bearing trees through crop rotation systems. Because we harvest and manufacturing ourselves we may have to exclude some bad harvest from production and possibility donate some of that to the less privileged for free for example old age homes, child headed households ect.. We would love to partner with department of social development for this initiative.
We believe in sustainability this helps to ensure the future. Food is one of the most basic human needs its important to ensure it will be there for generation’s to come.Agriculture is the pillar here and we therefore need to continuously ensure that what ever it is that we participate in this agricultural space is sustainable. We intend to sell some of our products at various markets and networks. We also have every intention of opening our own store called the Kimberley Market as well as a agro processing plant (millwright). All our suppliers will benefit from all our sales generated. A certain portion of our profits and sales will be donated to our No hungry students campaign where a trust fund will regulate to help students across our city irrespective of gender, political affiliation or colour by getting funds for and text books and vegetation and fruit packs per week and to help assist with creating feeding schemes and food kitchens across the city. We are primarily targeting all academically registered students at university, collage ,schools primary schools and crèches’ plan us to work with department of education, department of health, department of environmental affairs, department of social development as well as department of agriculture with a list of private investors on board. To in form many people about our concept and business interest, we interact with potential No hungry students campaign farmers. We also intend on selling our produce online and to do most of our marketing on social media platform’s.
Drought and lack of surplus fruits
According to me “Michael Sebesho” introducing the concept to people across Kimberley and using a school called St Boniface as an example. Initially we was looking to plant fruit trees and vegetation in peoples homes and in schools or rather institutions of learning across Kimberley. But though drought will surely prove to be a problem. Thus, led me to pivot a lot and look for individuals or households with existing fruit trees as well as vegetation. I realized that in the township households mostly consisted of peaches ,lemons, grapes, oranges and some vegetation like sweet corn,spinish and other vegetation grow across most township yards.
We have to assemble a team to help source the bulk of out from the Kimberley area and hope to expand our operations across the area not just Kimberley but across the whole province with time and inter provincial as well as exports if possible.
There is quite a concentration of lemon,grapes,peaches, potatoes Spanish,corn and other vegetation in the area and we hope to source most of our fruit and veggies here on our hometown Kimberley through our No Hungry Students Urban farmers Campaign.
However , we open to work with nearly everyone within our province. “Localisation is our Strategy here”
Logistics will surely prove to be a problem as we go to different schools, cooperatives and peoples homes because our No Hungry Students campaign farmers are across the city and township. We will have to find ways to improve on our logistics to make it easier. One solution we would think of are exploring to establish drop of points.
We want to continue improving on our No Hungry Students Campaign urban farming capacity which we believe will help us facilitate our concept even better as well us reach more individuals .We are very much keen to expand our network to other provinces creating more communities of urban farmers we also aim to implement our concept in townships and rural areas. We also plan on opening a agro processing plant to create pap from the corn collected from our urban farmers campaign. As part of our vision we would like to create a shared-economy platform, where nearly everybody gets an opportunity to play a part in the agricultural and Agro-processing economy.

I am..

First name / Last name

Michael Sebesho